Representing the world leading brands, Arasteks Kimya continues its growth by incorporating Arioli and MHM brands, who are leaders in their field.
Since the year, when it was established within the frame of sector’s needs, Arasteks has been continuously developing its product range and continuing its successful works without compromising the principle of customer satisfaction. The launching of ArioPrint, which is the Arioli rotation digital textile printer that is newly incorporated by Aresteks, took place for the first time in the world in Fespa Fair in Turkey. Arioli Area Manager Omar Ceruti, who attended Fespa Istanbul fair, said that they have been providing service to textile sector in the field of finishing, steaming and washing machines since the year 1953. Stating that they are the world leader within their fields, Ceruti expressed that they will be getting at an important position by following the developments in digital printing closely. Stressing that they maintain their work towards the developments in the sector and towards new constructs, Omar Ceruti talked about their collaboration with Arasteks: “Arasteks is a company that works professionally. They do their job well. Arasteks is given respect by the customers as well. We are also a company that wants to conduct long-term studies. In order to acquire success, customer satisfaction has the utmost importance. Having Italian companies among the representatives of Arasteks also has been really effective. Besides, we have a long term relationship with the Arasteks General Director Peykan Dündar. I know him very well and I am really content with the work he is doing. In such collaborations, trust has a vital importance. We launched our new digital machine for the first time in Fespa fair. At the moment we do not expect much from the market. I know 70% of the market and I know the people working in this field are looking for quality. We rank the highest in terms of quality. We will be making progress step by step towards our targets for the upcoming season. Besides, Turkey is among the 5 most important countries in the world concerning the textile sector. It’s being close to Europe increases the advantageous position of Turkey. Turkish market is very important for us and we are glad to enter this important market with Arasteks, who knows this sector very well and dominates it.”
WE WILL RACE FOR THE LEADERSHIP
Arasteks General Director Peykan Dündar, whom we interviewed at the fair, talked about his opinion about the new representatives: “As a result of our meetings at Munich Fespa fair and 10-years friendship with Omer Ceruti, we approached Arioli’s offer for representation positively. As Arasteks, we know the sector because the amount of products we sell is huge and we are the leaders of the market. Because rotation has a better future than t-shirt print in Turkey, we agreed to be the digital printer representation. There are small machines in piece printing, but I think they will be temporary. The customer quality in rotation thinks more differently than the piece printing. He makes big investments. Therefore, he has to purchase good quality machines in order to be successful in the sector and the products he produces. In this respect, Arioli is the world leader. Its machine is better than its current competitors but we do the launching here for the first time. It is very successful and we will be showing this in time. Our goal is big. We will race for the leadership. Arioli and Arasteks cooperation necessitates that.”
INNOVATIONS CONTINUE IN MHM
Operating in the t-shirt printing sector since the 1950s, MHM also got under the guarantee of Arasteks. MHM Sales Area Manager Jean-Louis Esquerda, who joined the Fespa Eurasia 2014 Fair, gave information about their agreement with Arasteks: “While the sector was developing, we as MHM decided to create a new perspective. Accordingly, we decided to work with Arasteks Kimya by separating our ways with our previous colleagues. Our purpose here is to gain a new energy and acceleration. I can say that our choice was affected by the new research we conduct and the fact that Arioli is working with Arasteks. Starting today, we have been working with Arasteks. Istanbul is an important market for MHM. MHM users are also content with our machines. I believe that we will be increasing our share in the morning in the upcoming season. New machines are needed for the Turkish market. New and developed machines will be the matters in question for new products. As a solution, the number of machines can be decreased via bigger machines. That way, the development will be faster. There are continuous innovations in our machines. At the moment we need faster machines with bigger capacity. Also, we will have operations concerning digital machines in the upcoming season. MHM has a lot of experience and knowledge in this sector. We perform lots of studies for the machine improvement. We try to produce environment-friendly machines. We have 60 pallets and more than 54 colors, and machines that are the size of 50-70, 70-100 and 80+110 cm. Our machines include 60 pallets and more than 54 colors. If there is a request, we can also produce bigger machines. The important thing here is to have sufficient area for the installation of the machine. We can produce machine of any size and color. The ones that make different productions can use different machines. We can provide any sort of machine depending on the customer and quality standards. MHM is the world leading company in its field.”
